5 Types of Promotional Bags for Trade Show Marketing

5 Types of Promotional Bags for Trade Show Marketing

While walking the floors of a trade show, you will almost certainly see a number of attendees toting promotional bags. This is for a good reason. They act as walking billboards so their mobile message stays top of mind and generates more brand impressions (5,700+) in the U.S. than any other type of promotional item.

Businesses hand out bags with their printed logos during trade shows to generate leads, promote brand awareness and foster positive impressions. But, what types of trade show bags should marketers hand out to extend brand visibility beyond the exhibit hall?

We’ve put together a list of bags that are designed to aid marketers in their journey towards generating trade show marketing ROI.

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South Carolina Moves Closer to a Ban on Plastic Bag Bans

South Carolina Moves Closer to a Ban on Plastic Bag Bans

A bill in South Carolina will determine if municipalities can regulate “auxiliary containers,” such as disposable bags and cups. The bill covers a wide range of containers made from a variety of materials, but single-use plastic bags are at the center of the debate. Essentially, this measure will determine if cities, towns and counties can or cannot pass plastic bag bans.

The bill was recently sent to the House floor and state legislators will vote to decide. If passed South Carolina would join the ranks of Michigan where plastic bag bans were recently banned.

Plastic bag bans require a change in consumer behavior, but they can have a major impact for the better on the environment. Furthermore, plastic bag bans can have a significant impact on your brand’s marketing.

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NYC Says NO to Reusable Shopping Bags

NYC Says NO to Reusable Shopping Bags

The 5-cent fee on disposable plastic plastic bags handed out in New York City that was set to go into action this month was recently canceled before it even got started. The motivation behind the measure was to discourage the use of disposable plastic bags and the resulting negative environmental impact, and encourage the use of reusable shopping bags. Despite a lot of support it turns out there was more opposition, and lawmakers overturned the ruling. While it looks like there is no immediate solution to address the plastic bag problem in NYC there are still ways to turn things around.

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Positive and Negative Impacts of Existing Plastic Bag Bans

Positive and Negative Impacts of Existing Plastic Bag Bans

As the 2016 election came to a close and the votes were tallied, the California bag ban became a reality thanks to a 52 percent “yes” vote. As a result of the vote, large grocery stores, pharmacies and other retail stores are no longer allowed to provide single-use plastic bags to shoppers, while other small retailers will join after a year.

As the California bag ban settles in, many are left wondering if it’s reducing environmental damage and waste.

While it may be too early to tell with California’s ban, there are a few cities and countries around the globe that are already seeing positive results after banning plastic bags in their location. San Jose, San Francisco, CA and Thurston County, Washington have proven to be among the most successful U.S. cities in waste reduction as a result of their own bans on plastic bags.

Let’s look at a few examples of cities and countries that have done well (environmentally) with their plastic bag bans so far:

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The Pros and Cons of the Michigan Ban on Plastic Bag Bans

The Pros and Cons of the Michigan Ban on Plastic Bag Bans

SB 853 was signed into law this past December becoming PA 389 by Michigan Lt. Gov. Brian Calley and prevents municipalities from banning or imposing fees on disposable plastic bags in the state. Single-use plastic bags have a big impact on the environment and this caused some in Michigan to push for bans or fees, but for others bans are viewed as inconvenient and there is concern bans may cause complications for local businesses and shoppers.

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3 Post Trade Show Marketing Tactics to Increase Sales

3 Post Trade Show Marketing Tactics to Increase Sales

Every marketer wants to make the most of their efforts when it comes to trade show marketing.

In fact, a Content Marketing Institute report points out that B2B marketers have ranked in-person events as a top 5 marketing tactic.

Marketers across industries can use the opportunity at trade shows to engage with customers, spread brand awareness, and nurture potential relationships turning them into leads and sales. But then the challenge becomes, how do you build on these successes to further your marketing goals after the event is over?

We’ve compiled a few ideas to help you get the most out of trade shows:

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Buy Wholesale Reusable Shopping Bags and Totes EASILY

Buy Wholesale Reusable Shopping Bags and Totes EASILY

If you are a distributor of promotional products, the basis for your business model most likely includes buying wholesale reusable shopping bags and totes of all kinds for your clients. If you do not have a factory in China, you may be out of luck in obtaining those wholesale reusable shopping bags at the lowest possible price. Especially on your custom work, how will you make a decent profit?

Of course you can sift through a thousand suppliers on Alibaba, but do you really have time for that? After spending a lot of precious time sifting through numerous suppliers to get your wholesale reusable shopping bags, will you really feel like you have actually secured the best deal?

We understand your frustration. After more than 20 years in business and a factory in China, we know how to help you make the right choice. We have also streamlined our processes from helping you place your order, to manufacturing and delivering your final product.

The customization process also lets you create wholesale reusable shopping bags that are useful and function and will be something your customers want to use. We simplified the process, so designing your wholesale reusable shopping bags has never been easier.

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Create Custom Reusable Bags for Marketing and Retail Use

Create Custom Reusable Bags for Marketing and Retail Use

One of the things that make custom reusable bags great promotional tools is that they are always working to promote your brand. They make your fans, clients and prospects into walking billboards for your brand. Add in the durability and ability to create something unique that represents your brand, and you have an ideal promotional piece for marketing and retail use. Creating one-of-a-kind, reusable bags lets you get your custom branded bags directly into your customers and prospects’ hands, and gives them the ability endorse your brand.

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