Affordable Marketing Ideas for Small Businesses

Affordable Marketing Ideas for Small Businesses

Connecting with customers is important for all businesses, but it can sometimes be more of a challenge for small businesses. Here are some affordable marketing tips for small businesses that will make the most of your budget. From reusable shopping bags to water bottles and more. These custom items deliver meaningful results.

Marketing with Reusable Lunch Totes

Marketing with Reusable Lunch Totes

Marketing is all about connecting with customers, and promotional marketing is the perfect way to stay in front of them to form a long-lasting relationship. Reusable lunch bags are a great way to promote your brand, and here’s what you need to know about creating a reusable lunch tote as your next marketing item.

How Branded Products Help Your Team

How Branded Products Help Your Team

Custom reusable gear constantly reminds business prospects of your brand and helps increase your brand’s awareness. While gifting your customers and prospects with branded gear is practical, giving your staff custom items is also beneficial and allows your team members to represent your brand too! Read about more benefits of brand building from within your own team.

Color Trends for 2023

Color Trends for 2023

There are lots of factors to consider when creating custom reusable bags to promote your business. You want to choose the right style of bag and the best material, but what about the color? Each year, a trend-setting forecast identifies the top color of the year. Learn more about this forecast, why it matters, and what is the top color of 2023.

The Importance of Sustainability in Marketing

The Importance of Sustainability in Marketing

Sustainability is the practice of fulfilling needs while managing the budget and social and environmental responsibility. While the value and importance of sustainability are universally understood, putting this concept into motion is a struggle for many businesses. Marketing is an easy way to practice sustainability and we explain why it matters in marketing and how to ensure your marketing efforts are effective and sustainable.

Get Ready for Spring Trade Shows … Now!

Get Ready for Spring Trade Shows … Now!

Do you have a trade show or event coming up in the New Year? If you do, now is the time to think about takeaways. A trade show takeaway is a custom item emblazoned with your marketing information to ensure customers and vendors remember your brand long after the event ends. We explain why now […]

Why You Need Brand Ambassadors

Why You Need Brand Ambassadors

Loyal customers who continue to frequent your business are assets, but those customers can do so much more for your brand. Promotional marketing items are always effective, whether writing a note with a promotional pen or carrying groceries in a reusable shopping bag are only a few subtle ways a person can interact with a brand. Also, branded gear can introduce your business to new customers when in the right hands. Find out how.

Do Promotional Products Still Work?

Do Promotional Products Still Work?

Promotional products have long been an excellent way for a brand to connect with customers and spread its marketing message. We know that they still work because people at trade shows still to flock to booths with prime promotional swag like custom bags, eco-friendly pens and water bottles. Consumers revel in a thoughtful corporate gift or even purchase items representing their favorite local business.

How Promotional Products Help Your Brand

How Promotional Products Help Your Brand

Promotional products create a connection between a brand and customers. The branded item is a regular reminder of the business, and as your customers use products like custom water bottles, shopping bags or cooler bags, your brand will gain mind share with them.

Market Your Brand Using The Trendiest Color of 2022

Market Your Brand Using The Trendiest Color of 2022

Ensure Your Custom Reusable Bags Stand Out The folks at the Pantone Color Institute recently debuted the on-trend color for the New Year. This ritual steers the visual branding and advertising efforts of many brands. Incorporating this color into your outreach will help your marketing efforts stand out and demonstrate that your brand is on-trend […]

5 Key Post-Pandemic Takeaways for The Future of Customer Experience

5 Key Post-Pandemic Takeaways for The Future of Customer Experience

Align Your Strategy to Support Your Customers and Grow Your Business Customer experience matters, and providing the right experience can keep your customers coming back. Much like it impacted everything, the COVID-19 pandemic has shaped the customer experience. A recent study conducted by Right Point zeros in on some significant points that will impact the […]