Leave a Lasting Marketing Impression The right promotional products will speak to your demographic and leave a long-lasting marketing impression. Different products appeal to different demographics, so taking the time to find just the right promotional product is time well spent. PMA’s Fresh Summit is almost here (we’re very excited!) and this got us thinking […]
Long-Lasting Reusable Bags Create Long-Lasting Marketing Impressions Trade shows are a great time to connect with existing customers, vendors and industry contacts. Connections made on the trade show floor are important, but when you can carry that relationship beyond the trade show, you can create a lasting and profitable bond. Here’s how custom reusable bags […]
Zoé Mueller Has Started a Movement We recently told the story of Zoé Mueller, a Florida Girl Scout working to put an end to plastic pollution. Zoé is working with local retailers in her hometown to discourage the use of disposable plastic bags. Learn why Zoé took up this cause, her plans for the future […]
Understanding Customer Intent In The Purchasing Journey The customer journey is no longer the straightforward funnel that many markers have come to know and expect. Google’s President of the Americas, Allan Thygesen, recently explained how a new marketing funnel is in play, and it falls to marketers to spot consumer intent in order to close […]
Save Money on Marketing While Driving Business Forward Marketing is a completely necessary expense when doing business, but things can easily spiral out of control. It’s important to find a balance between value and effectiveness. You certainly want to get the most bang for your buck, but holding back can prevent your business from growing. […]
Is Your Company Securing The BEST VALUE on Your Reusable Bags? You definitely want your marketing efforts to be effective, but you also want to make the most of your marketing budget. Reusable Bags are a proven promotional product, but are you spending too much for your reusable bags? It’s easy to pay too much, […]
Put Custom Grocery Bags to Work for Your Brand Custom grocery bags have a lot to offer your brand. These reusable bags can help take your marketing efforts to new heights. Consumers know plastic is bad for the planet and research shows us that they will align themselves with brands that work to reduce their […]
Managing Controversy Shopping bags are such a normal part of everyday existence that most people used to never give them a second thought. That all changed back in 2007, when San Francisco made waves by passing a ban on single-use plastic bags. While San Francisco’s ban would go through several revisions and did not become […]
Coming Full Circle Reusable bags have experienced a surge in popularity lately. However, reusable bags are nothing new. Reusable bags have gone through many changes and improvements over the years and the latest version has a lot to offer. Let’s learn more about the history of reusable bags and why these bags are so in […]
A Simple Bag Makes a Huge Impact Custom reusable shopping bags do a lot of good for the environment. From the materials to the construction, when shoppers opt to carry their purchase home in custom reusable shopping bags, it can have a positive impact on their local community and the planet. Many consumers prefer reusable […]