17 Fresh Promotional Items for the Floral and Produce Industry

17 Fresh Promotional Items for the Floral and Produce Industry

Leave a Lasting Marketing Impression The right promotional products will speak to your demographic and leave a long-lasting marketing impression. Different products appeal to different demographics, so taking the time to find just the right promotional product is time well spent. PMA’s Fresh Summit is almost here (we’re very excited!) and this got us thinking […]

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Creating Long-Lasting Trade Show Marketing Impressions That Matter

Creating Long-Lasting Trade Show Marketing Impressions That Matter

Long-Lasting Reusable Bags Create Long-Lasting Marketing Impressions Trade shows are a great time to connect with existing customers, vendors and industry contacts. Connections made on the trade show floor are important, but when you can carry that relationship beyond the trade show, you can create a lasting and profitable bond. Here’s how custom reusable bags […]

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Is YOUR Brand Ready for The New Marketing Funnel?

Is YOUR Brand Ready for The New Marketing Funnel?

Understanding Customer Intent In The Purchasing Journey The customer journey is no longer the straightforward funnel that many markers have come to know and expect. Google’s President of the Americas, Allan Thygesen, recently explained how a new marketing funnel is in play, and it falls to marketers to spot consumer intent in order to close […]

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4 Ways to Trim Your 2019 Marketing Budget

4 Ways to Trim Your 2019 Marketing Budget

Save Money on Marketing While Driving Business Forward Marketing is a completely necessary expense when doing business, but things can easily spiral out of control. It’s important to find a balance between value and effectiveness. You certainly want to get the most bang for your buck, but holding back can prevent your business from growing. […]

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