Having a defined purpose for your business is great, but in order to rally your employees around this purpose and leverage your brand to do good you need strong leadership. We’ve been looking at purpose driven business from a variety of angles as part of a 5 part series. In this post, I want to focus on the importance of the purpose driven leader.
We get pretty excited about Earth Month at Factory Direct Promos (FDP) so in honor of this occasion we decided to do something really special. We also wanted to include you in on the action so we have partnered with Treecycler to Plant for the Planet this Earth Day and beyond to help get some trees planted. It seemed like a fitting idea.
Here’s how it works: place an order on any of our products during the month of April and we’ll send you a digital code. You can then go to Treecycler’s site, input the code we give you and have a tree planted in your name or your business’ name in a participating worldwide reforestation project.
As a demographic that will quickly make up the majority of the work force and consumers, it’s important to understand how Millennials interact with purpose driven businesses.
Purpose in the form of environmental or social good gives businesses the opportunity to create a legacy and encourage change for the better. In this post which is part of a 5 part series on the purpose driven business we focus on Millennials and what purpose driven business means to this group.
Integrating purpose into business can have a clear and positive impact on the cause your company rallies behind. There can be a lot of residual benefits, too. For instance, purpose drive business plans can improve the workplace. As part of our 5 part series exploring the purpose driven business today we want to look at the benefits on the workplace.
For a long time, success in most business arenas has been interpreted as profit and that makes perfect sense. There has even been a prevailing notion that integrating purpose into business would detract from the success, i.e. profit, of said business. Lately, there has been a shift to incorporate a social good or purpose. From businesses just starting out, to seasoned pros, a lot of people are looking to position their brand to lead change. In a special 5 part series we will look at the purpose driven business from the inside out, and learn what this culture looks like.
We often talk about reducing trash and streamlining the waste stream in this blog as a way to help the environment and these same ideas and concepts can be applied to simplifying your life. Cutting through the clutter, in the form of unnecessary commitments and tasks, can help you simplify things which leads to more time to live a happy and productive life. Here are some tips to help you simplify your life in the spirit of our 2016 #WasteNotWantNot series.
Whole Foods has always had a reputation for being eco minded and sustainable. In a recent announcement this alternative grocery store has seriously upped their sustainable cred. Whole Foods has partnered with NRG Energy and SolarCity to install up to 100 solar panels on stores throughout the country.
Have you seen our bag ban map lately? So much has changed, and we couldn’t be more excited. The bag ban movement is really growing. There are setbacks, and that is to be expected; but there is a lot more positive progress to repost this month. There are plenty of cities and municipalities making proposals and working toward banning single-use plastic bags. Keep reading to get the latest bag ban updates in the United States.
2015 was the hottest year on record. This is a distinction previously held by 2014, so this is possibly the beginning of a trend. Increased temperatures impact the planet as a whole, and can have some very far reaching ramifications. To learn how your city measures up on climate change, check out this interactive chart. from the New York Times. To learn what may be causing climate change in your city, and the impacts of these changes, keep reading.
Plastic is everywhere and is a very common part of modern life. There are lots of fantastic traits that make plastic so useful. One of these amazing traits is that many types of plastic are recyclable. Unfortunately, only a small percentage of the plastic unleashed on the world is recycled. The rest of the plastic ends up in landfills or as litter. A group of Japanese researchers may have a solution to a lot of the plastic sitting in landfills. This group identified a bacterium that degrades plastic.