Jul 3, 2018
Blender bottles go by many names, but when you buy your custom blender bottles in bulk and hand them out, you can simply refer to them as an excellent promotional marketing product. Find out the 5 demographics will love your bottles the most.
Jun 5, 2018
Ensure Your Brand is Always There Good promotional tools serve two purposes: they promote your brand and they fulfill a need for your customers. By serving a purpose, your customers will use your branded promotional item and either be reminded of or introduced to your...
May 24, 2018
Understanding Your Options Making the decision to promote your brand with custom reusable bags is eco-friendly and a solid marketing investment that will continue to pay out for many years. In order to make the most effective reusable bags for marketing, you also need...
May 15, 2018
Simplify Your Promotional Efforts Finding the right trade show marketing item can be a challenge. You want something effective and affordable. While this sounds simple enough, with so many items to choose from this is no small task. Trade show bags achieve both of...
Apr 19, 2018
Secure a Great Deal on These Reusable Insulated Totes We are running an eco-special on our reusable insulated totes in honor of Earth Day! For a limited time, you can take advantage of next column pricing on our Ecolife Insulated Tote! The Fine Print This eco special...
Apr 12, 2018
Help is Here for You to Choose The Right Fabric for Your Trade Show Bags You decided you want to promote your brand with trade show bags, but now you may be unsure where to start. Choosing the right fabric for your custom reusable trade show bags can be a challenge,...
Mar 18, 2018
Expert staff and exceptional turnaround makes Factory Direct Promos the first choice for many that buy custom wine totes, reusable grocery and insulated bags. Find out more about FDP and our selection of eco-friendly promotional products.
Jan 2, 2018
Trade shows are about reaching your customers and important members of your industry and creating a rapport. With careful planning and coordination you can turn your trade show into a highly effective platform to connect your brand with customers, vendors and more. Here are five trade show marketing trends to put into practice during 2018 to take your event to the next level.
Dec 14, 2017
December is a time for reflecting on the year that was and looking ahead to the New Year. When it comes to marketing trends, this is a time to review the methods that worked this past year, as well as the strategies that did not quite go according to the plan. Here are our predictions of what will be the next big thing and how this will impact marketing strategies in 2018. You will find some familiar concepts, along with some new ideas.
Nov 30, 2017
Using promotional products to deliver your message is a crucial aspect of any marketing strategy because it can result in an easy win. Take custom business bags for example. The customization aspect makes them an intriguing option for any brand, and using eco-friendly material creates a positive outlook right from the get-go.
Nov 28, 2017
Spreading your brand’s messaging in a trade show setting allows you the opportunity to improve the awareness of your brand. Attendees are focused on networking, and your brand can become a significant part of that web by leveraging assets and differentiating your product.
Oct 31, 2017
Trade show bags are a great value and allow your brand to get the most from your marketing budget. Reusable bags deliver such a great value by being effective promotional products and your customers and prospects will be excited to get their hands on yours. The more your custom reusable bags are used, the more exposure and awareness they will create for your brand. Here are three ways trade show bags show their value.
Oct 25, 2017
According to Kitchn’s “A History of Bottled Water,” single-use plastic bottle started back in 1973, that’s when polyethylene terephthalate (PET) was patented. A cheaper alternative to glass and quickly became the go-to material for bottling beverages. Bottled water has been the preferred method of water consumption for decades, but reusable water bottles have begun to stake their claim.
Marketing with reusable water bottles can be beneficial for brands that hope to build up their green marketing initiatives. With the eco-friendly benefits, reusable bottles are gaining market share. Here we explore 4 different reasons why reusable water bottles are a wise investment for your brand.
Oct 4, 2017
A number of variables go into how customers remember their shopping experiences. Exposure to an assortment of brand messaging and marketing tactics can leave customers with a lot to consider. Luckily, there are promotional products for your brand to take advantage of – products that can differentiate and maximize your message.
With recycled grocery bags, customers and brands gain exposure to new and improved aspects of the shopping experience that would otherwise be hard to achieve. Some aspects of this current experience are outdated and in need of refreshing. Take single-use plastic bags for example. For decades they have been ingrained into the retail culture, providing no value outside of their convenience. Customers have more options today, and brands do too.
Sep 21, 2017
In a post for TSNN, I recently outlined what you can do to go green next time you plan an event. Of course I had to include the great, green idea of using trade show bags, but keep reading to quickly explore all 5 ways to go green at your next event.
Sep 20, 2017
There are a multitude of material options you can choose from when customizing reusable bags. These materials are all eco-friendly and come standard with a handful of unique qualities. When customizing your bags, it’s critical to identify the right material for your brand, marketing initiative, and the demographic you will be targeting. Usually, these three avenues intersect and the correct material becomes apparent.
In an effort to answer the question of which reusable bag material is right for your brand, we will explore three unique groups of people that are common reusable bag users and have something to gain when the proper selection is made.
Sep 6, 2017
The value of having a presence at trade shows and meeting with both existing and potential customers face-to-face, can help take your brand to the next level. You can gain insights on potential customers and spread your brand’s message with one-on-one interactions and the use of promotional products.
Continuing to build these relationships by maintaining a presence at trade shows is simplified when you put trade show bags to work. They will draw prospects into your booth during the event and continue to provide value for your brand long after the consumer has left the trade show floor.
Below, we explore 7 statistics that exhibit the effectiveness of trade show bags.
Aug 29, 2017
It can be hard to go green at a trade show, but reducing plastic is certainly worth the effort. Plastic is overflowing in our landfills and never really breaks down, often ending up in our water and food supply. If you are interested in reducing plastic to help our planet and her people, we have three trade show marketing ideas that can make your experience more eco-friendly.
Giving away promotional products is common practice at trade shows, but many times they are made of plastic. Eco-friendly takeaways are a great trade show marketing opportunity for customers, potential customers and members of the media. Your eco-momento will serve as a constant reminder of your brand. Your display is another way to make your exhibition experience more green. Read on for three ways to reduce plastic.
Aug 22, 2017
Make a lasting impression and save on promotional marketing with our latest eco special. You can enjoy next column pricing on our new Eco-Life insulated totes when you order 250 or more bags. Get your quote by August 30 and submit your order by September 15 to take advantage of this great deal.
Aug 15, 2017
Trade show marketing is an opportunity to connect with buyers and build relationships. Time at a trade show is limited, so you need to make the best use of that time to create a memorable experience for buyers. Takeaways, or branded gifts you give buyers who drop by your booth, are an excellent marketing tool that will ensure a memorable experience for buyers. Custom reusable products that display your branding information are a great way to keep your brand relevant with buyers during and even after the trade show ends.