How to Use Eco Tactics to Increase Brand Recognition at Trade Shows and Beyond

How to Use Eco Tactics to Increase Brand Recognition at Trade Shows and Beyond

Trade shows are a great opportunity to meet and get to know your clients and vendors and forge a rapport with prospective contacts. Once you make contact with people at a trade show you need to lay the ground work to keep the relationship moving forward, and custom eco-friendly reusable products are a great way to increase brand recognition at a trade show and long after the event is over. In case you missed it, our very own Shane recently wrote a post for TSNN about how to utilize eco tactics to increase brand recognition with trade show giveaways.

How to Lower Energy Costs at Work

How to Lower Energy Costs at Work

Energy is a necessary component of modern life, but it can get expensive. Lowering energy costs will not only allow you to reduce how much money you spend, but it will also help the planet by reducing the expenditure of natural resources. There are a variety of ways to generate electricity – hydro, nuclear, coal and wind to name a few, and while there are pros and cons to all methods, ultimately most techniques emit carbon dioxide, a greenhouse gas. If you can cut back on how much energy you use you will in turn reduce how many resources are used, how much carbon is emitted and how much money you spend.

3 Ways to Green Up Your Business

3 Ways to Green Up Your Business

Working green practices into your business will help you reduce the environmental impact of your day-to-day operations while still keeping your company on a forward trajectory. There are always new ways to put some environmentally responsible practices into play and green up your business.

3 Ways Green Marketing Helps the Environment 

3 Ways Green Marketing Helps the Environment 

When you implement green marketing measures you are getting the word out about you brand and helping the environment. Why not put this win-win system to work for you as you reach out to your customers and do right by the planet.

How to Find the Best Price on Custom Reusable Bags to Market Your Brand

How to Find the Best Price on Custom Reusable Bags to Market Your Brand

Of course you want to secure a great price on your branded promotional bag because saving money is always great for your bottom line, but if you can lock in a great price and your customers can use your branded bag for years to come that gives you an amazing return on investment. We have rounded up some ideas to help you navigate the process and get a great price for your custom reusable bags.

What is Green Marketing and Is It Right for Your Brand?

What is Green Marketing and Is It Right for Your Brand?

Green marketing is a method of promoting a product or service in an environmentally responsible manner. Minimizing your environmental impact when promoting your brand will not only help the planet, but it will also help you meet your environmental goals and maintain a consistent eco-friendly approach. Below are some examples of ways to inject green marketing methods into your business plan.

How to Create the Perfect Marketing Piece for Your Brand

How to Create the Perfect Marketing Piece for Your Brand

Deciding which methods and products to use to market your brand is a big decision. There are so many options available and things to consider, from price and return on investment to environmental impact and effectiveness at establishing and maintaining brand recognition. A customized reusable bag will tick a lot of the boxes on your marketing product must have list, and at Factory Direct Promos we can help you navigate the process and deliver quality, well-made reusable bags that your customers will love and use for years to come to promote your brand.

3 Marketing Trends You Need to Know for 2014

3 Marketing Trends You Need to Know for 2014

Visual Social Media Will Help Your Brand Standout. Social media allows you to have direct, real-time interaction with your customers; you can gain valuable feedback, keep your followers engaged and spread the word about your brand all with a free membership. There is value in text based social media and there will always be a place for this medium, but make sure to use photos, videos and even Internet memes to connect with your followers. Visual imagery is engaging and on a social media platform photos and videos are more apt to be shared across your follower’s networks, which can lead to increased brand awareness and sales growth.

5 Reasons Why Plastic Pollution Stinks

5 Reasons Why Plastic Pollution Stinks

Any way you look at it, plastic pollution just plain stinks. Plastic pollution is responsible for a lot of harm. The advantages and convenience plastic products offer is in many instances negated by all of the damage it later causes. There are an abundance of reasons why plastic pollution is a major problem.

How to Increase Brand Recognition? Here are 3 Easy Ways

How to Increase Brand Recognition? Here are 3 Easy Ways

Simply put, when people see your company’s logo or a slogan, or even if they can associate your corporate colors with your brand, that is brand recognition. When customers are aware of and recognize your brand that is an indication that you have successfully marketed your company and the products or services you provide. People like to stick with what they know and what they are familiar with, so there is a definite perk and value to creating and fostering that recognition

How to Be Green in 2014

How to Be Green in 2014

Looking for Ways to Be Green in 2014? We’ve Got You Covered!

A new year means a fresh start to going green, or a time to take stock of your current green goals and initiatives and reevaluate your plans for 2014. Whether you’re new to going green or if you are trying to up the green factor either at work or at home, here are some ideas to help you hit your goals and help the environment.

5 Ways to Stay Stress Free at Work this Holiday Season

5 Ways to Stay Stress Free at Work this Holiday Season

Stress is a common element of most workplaces and the holidays can introduce a whole new element of stress between planning for and sending out holiday gifts and cards and organizing and attending events in addition to taking care of the usual work demands things can easily spiral out of control. We’ve rounded up five suggestions to keep stress levels down and spirits up at work during the holidays.happy-holidays

How to Go Green at the Office

How to Go Green at the Office

There are so many small changes you can make at the office to go green that can help employees feel like they are a part of a team that is creating positive change and helping with Corporate Social Responsibility (CSR) initiatives. Danika Carter at Your Organic Life shared a great pin on Pinterest about going green at the office. Keep reading and check out Danika’s pin below to learn more about how you can up the green factor at work and reap all of the benefits from environmental to cost savings to improved moral, these changes can have.

Top 5 Books to Help You Green Your Business Practices

Top 5 Books to Help You Green Your Business Practices

Implementing green practices into your business is a smart move since it helps the environmentGreenBook and promotes sustainability. The process of practicing business in a green manner is an ever changing field. As technology improves, there are always better ways to do things and new procedures and techniques to really take your green and sustainable practices to the next level. In the spirit of this constantly changing field, we’ve rounded up some of the best green reads of 2013 that will help you get started implementing green business practices or help you up the green ante.

We Want to Know…What’s In YOUR Reusable Bag?

We Want to Know…What’s In YOUR Reusable Bag?

The beauty of reusable bags is that they are so incredibly versatile. Most folks think about using reusable grocery bag reusable bags for grocery shopping, which is great and they definitely fulfill a need whether at a large chain supermarket or a corner bodega. There’s no reason why you cannot also bring your reusable bags along when you run other errands or head to the mall and there is no reason to think of reusable bags as the same design.

How to Get the Best Price on Custom Reusable Bags for Trade Shows, Marketing, or Retail Use

How to Get the Best Price on Custom Reusable Bags for Trade Shows, Marketing, or Retail Use

Want to Get The BEST Pricing on Custom Reusable Bags? Here’s How –
These days it is imperative to keep an eye on the budget and purchasing promotional products like custom reusable bags for marketing or retail use is no exception. At Factory Direct Promos we know this and have provided a factory direct business model as well as other benefits to provide the lowest possible pricing to our customers.

How to Plan an Eco-Friendly Holiday Office Party

How to Plan an Eco-Friendly Holiday Office Party

With the holidays fast approaching that means it is time to start planning your work holiday party. There’s a lot of value to incorporating green decisions into your office party and we put our heads together at Factory Direct Promos and rounded up some ideas to make your holiday office party enjoyable and eco-friendly.

Must See Cyber Sale for Your Business

Must See Cyber Sale for Your Business

Kick off your Cyber holiday shopping and enjoy next column pricing and free setup when you place a Cyber Monday 2013 order for Reusable Tsunami Bags with us December 2 through December 6. This deal is only available for a limited time so if you’ve been thinking about creating your brand’s custom reusable bag, now is the time to act. We are offering our newest and most popular, eco-friendly reusable bag with this unheard of deal.

5 Ways to Reduce Your Carbon Footprint This Holiday Season

5 Ways to Reduce Your Carbon Footprint This Holiday Season

Looking for Ways to Go Green This Holiday? Here are 5 Ways to Reduce Your Carbon Footprint This Holiday

It’s pretty easy to work green changes into your regular day-to-day life but with all of the extra planning and errands and hubbub, the holidays can make it tough to stick to your green goals and standards. Here are five ways to work green changes into holiday planning so you can celebrate the season and stay true to your environmental aims