When you get to the point that you’ve decided to market your brand with eco friendly bags, next comes deciding just which bag will get the best return on your marketing spend for your brand. There is value in selecting the ideal eco friendly bags – well-designed bags will quickly become your customer’s favorite and favorite bags get tons of use, or rather, lots of exposure for your brand resulting in a great return on your marketing spend.
As you plan for your next trade show, why not look for ways to work green technology into your booth? Greener technology will help get people engaged and excited about your booth and it is also a great way to go green and help the environment at the same time. I recently wrote an article on green technology for trade shows on the Trade Show News Network Thought Leader Blog (TSNN), about doing just that and I wanted to give a recap below.
There are so many reasons that just make sense when it comes to deciding to market your brand with custom reusable bags. From the impact on the planet, to the impact on your bottom line, custom reusable bags are a great marketing tool. Especially in today’a world as more and more laws that ban or levy fees on single-use plastic bags are passed – SEE THE MAP OF BAG BANS HERE – custom reusable bags are a really smart way to promote your brand even in areas without legislation around single-use plastic bags.
Are you passionate about your business? What drives you each day? What keeps you moving forward through all of the fires you have to put out and through all of the hours spent at the office? We want to know because we think you need to share that passion with your clients and prospects in an eco-friendly way and we can help.
Recently, our very own Beth Wilkerson, Factory Direct Promos General Manager, and Bill English, CEO of SBS Brands (FDP’s parent company) took a trip to our factory in China. The plan was to meet face to face with the folks at the factory, make sure all was well, check out new products and designs, and insure our relationship is strong in order to offer you our best quality and factory direct pricing. It was a great visit, we gained some valuable insight into the day-to-day operations at the factory and we’ve even got some photos to share that offer a peek inside the factory.
The paper and the print industry have unfairly gained a reputation as harmful to the environment, when the reality is almost the exact opposite. To get the facts and help dispel this myth, our sister company, Superior Business Solutions, created an Infographic that spells out the sustainability of both print and paper. You can see the Infographic below.
Whether you’re looking for items to sell, to hand out at a tradeshow, or as corporate gifts there is a lot to know when purchasing reusable bags at wholesale pricing. Let us break everything down for you.
Spring is about new beginnings and regeneration and this makes spring the perfect time to breathe new life into your business. We’ve rounded up five great tips to jump start your marketing and get the most from your efforts. Read on to learn more.
As you can imagine, Earth Day is sort of a big deal around here at Factory Direct Promos and in honor of this special day, we are offering an amazing sale for the entire month of April that will allow you to customize one of our most popular reusable shopping bags for an unheard of price.
You are busy. Your staff is busy. Everyone is busy, but regardless of what you’ve got planned for Earth Day (which is April 22, by the way) you need to find a way to get your employees involved and engaged. If you plan on cleaning up your neighborhood or a nearby park or planting trees or raising funds for an environmental cause, here are five ideas you can use to get your employees on board with your Earth Day plans.
There have been a lot of developments in the movement to ban single-use plastic bags – some have been success stories and others are still works in progress, but here is an update on bag bans across the U.S.
Pinterest is a great collection of information and ideas and we can easily fill hours searching and pinning, but we had to pause when we found TerraCycle’s page and all of their great boards. There is a lot of information and we love their ecological facts – we love them so much that we wanted to share these 5 eco facts that will blow your mind.
A sustainable work environment conserves natural resources and reduces waste without impeding work. You’re probably already doing a lot of things to improve your sustainability, like using recycled content paper, energy efficient light bulbs and adjusting the settings on your computers to reduce energy consumption when not in use, but here are three other ways to create a more sustainable office
It is with great excitement that we tell you that the President today banned single use plastic bags from the United States! The announcement was made earlier today at a press conference and according to the President this ban will ‘set the United States on a path towards sustainability.’ The disposable bag ban is set to go into action on July 1, 2014 and will prohibit the distribution of single-use plastic bags at grocery and big box stores. Paper bags will be available for a 5-cent fee. Stores will keep the paper bag fee as it is intended to cover the expense stores incur when purchasing paper bags. Individuals on public assistance programs will be exempt from the fee.
Tradeshows are a great opportunity to showcase your products and connect with your customers, but tradeshows also generate a ton of waste each year. Actually they generate 600,000 tons of trash each year courtesy of the 60 million people who attend during a normal year…
The notion of going green has evolved substantially over the last decade or so right? Remember when, not long ago, when simply setting out recycling bins was enough to earn green bragging rights? Well times have changed for business, consumers, as well as colleges and universities.
Many colleges and universities across the country have worked tirelessly to implement green practices and there are so many things colleges in particular can do to up the green factor from recycling and composting to utilizing items made from recycled content, harnessing solar, wind or geothermic power, purchasing offsets and even giving students free bus passes. We scoured the Internet to come up with a list of institutions of higher education that strive to reduce their environmental impact through a variety of endeavors.
There are so many drawbacks when it comes to using single use plastic bags from the economic to the environmental that it makes me wonder why more businesses and consumers are not on board with going reusable. Disposable plastic bags harm the planet and your bottom line and there is just no reason to continue to use these bags when there are so many great reusable shopping bag options available. Doing so is just plain crazy!
It is almost time for the NCAA® college basketball tournament, or rather March Madness – it’s that crazy and exciting time of year when people who don’t typically follow college basketball join the faithful and watch every game. This year the Men’s Final Four® will be held in Arlington, Texas at AT&T Stadium on April 5 and April 7 and the NCAA has teamed up with the Local Organizing Committee on some great sustainability initiatives throughout North Texas.
Sometimes it can be difficult to know which marketing trends are here to stay and which ones are fleeting fads and with the rate at which new marketing tools launch and others fade away, it can be difficult to know how to stay in touch with your existing customers and how to make contact with new customers. I’ve rounded up 3 marketing trends that will help you create a connection with your customer base and help you get the word out about your brand.
Everyone knows litter is a problem, but not everyone may understand just how big of a problem plastic litter is, especially in our oceans. It can be easy to overlook the problem of plastic litter in oceans since most people don’t spend extended amounts of time on the open water. When trash enters the water it gets caught up in gyres or ocean currents, creating a big flotilla of plastic garbage. As trash is caught and churns within this massive heap of garbage one plastic bag can break apart into thousands of smaller pieces of plastic, and each of these smaller pieces can wreak havoc within the ocean, as well as far beyond the water.