The Best Way to Market Your Retail Brand in 2019

Bi-level Mall with retail shops - Market Your Retail Brand

Build Relationships and Sales Easily by Creating Your Own Custom Reusable Shopping Bags

Retailers and marketers have a lot of options when it comes to selecting the right promotional tool. With all of the available options, it can be hard to choose the right fit. Price, visibility, and ease of setup are major factors to consider, but many businesses also consider additional features, like eco-friendly traits. Custom reusable shopping bags are one promotional tool that makes easy work of promoting your brand, building relationships and increasing the lifetime value of a customer. If you are a retailer and you are not using this promotional marketing tool, you are missing out in an easy way to build relationships and sales.

Effectively Reach Out to Customers in a Way They Appreciate

ASI consumer research shows that bags generate more impressions in the U.S. than any other promotional item. Of course this is because reusable bags are most often used in public places where they can be seen by many people. When people head home from any market, bodega or grocery store they will put your custom bag and your message on display for everyone they encounter to see. Commonly used items that most people need, make excellent promotional products and custom reusable shopping bags fulfill these requirements.

Leave a Good Impression

The ASI study also states, “Consumers are nearly 2.5x more likely to have a positive opinion of promotional products compared to Internet advertising.” This research shows people are more likely to do business with a brand from whom they have received a promotional item. Promotional item works like a constant reminder of your brand. Customers will become more acquainted and comfortable with your logo and branding information. This familiarity leads to good relationships and increased sales.

Get Your Brand Noticed

A highly effective method to make a statement is to ensure every shopper receives a custom reusable shopping bag with purchase. Brands like Urban Outfitters are already doing it and creating brand-dedicated consumers and rising profits as a result. Consumers like free gifts, so handing out a free bag will leave a positive impression. Some brands sell their custom reusable shopping bags, which is a source of income but still enables your customers to promote your brand.

Whether you are a brick and mortar shop or all of your sales are completed online, offering custom reusable shopping bags is easy.

Easy Process

Creating custom reusable shopping bags is so easy and cost-effective compared to other forms of advertising. We have worked directly with our factory for a number of years. This long-term relationship has allowed us to work in several efficiencies and streamline our process. Ultimately, this means we save time and money. We pass these savings along to our customers, enabling you to enjoy a high level of customization for a great price while also enjoying a quick turnaround.

Simply select one of our existing bags and make any changes to help the bag function and best serve your customers. You can also design your very own custom reusable shopping bags from the ground up for something unique that speaks to your brand. Either way, we make the entire process as easy as possible.

Help the Planet

Reusable products are good for the planet in part because they reduce the need and use of disposable items. Plastic is bad for the planet. Single-use plastic items are made from nonrenewable resources and most end up in landfills or as litter. Reusable items, such as shopping bags, eliminate single-use products and help to diminish the negative environmental impact of disposable items. Custom reusable shopping bags give shoppers an effective alternative to disposable bags.

Start Planning for 2019

Custom reusable shopping bags save money, deliver a great ROI, are highly visible and eco-friendly and are also incredibly easy to design. Our certifications include GOTS, Fairtrade, ISO 9001-2015 and FEDEX, are all a testimony of the extreme quality and social commitment you can expect when you work with Factory Direct Promos.

Whether you have a small business or a large corporation or if you need an order of 250 bags or if you plan to order up to 10 million pieces per year, we can help promote your business. Fill out a quote request on our site or contact Factory Direct Promos TODAY to help the planet and your business in 2019! We know how to make the process easy for you.


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