3 Ways Marketing with Recyclable Bags Is Good for the Planet

Laptop computer showing dashboard analytics behind caption: how can marketing help the environment?

Go Green with Your Marketing with Bags That Can Be Recycled

Marketing with recyclable bags can do great things for your brand. The constant reminder will keep your brand front of mind with your current customers and also help position your brand in front of new customers. Marketing with recyclable bags is also good for the environment. Here are three ways bags that can be recycled, help the environment.

1. Less Trash

Recycling keeps trash out of landfills and cuts down on litter. When users toss items in a recycling bin, those materials can be repurposed into new and useful products. Opting to use recycled content for your promotional products puts these recycled materials to use.

Recyclable bags also reduce the need and use of single-use shopping bags. As your customers use your branded recyclable bags to carry their purchases home from the grocery store they will no longer have a need for the thin plastic bags handed out at the checkout. Disposable plastic grocery bags have a very low recycling rate and are more likely to end up in a landfill or as litter. Reducing the demand and need for these bags plays a significant role in reducing trash.

2. Converse Resources

Repurposing existing materials through recycling also means there is less demand for virgin content. This helps conserve natural resources. Virgin plastic is made from a variety of materials, including natural gas and oil, both of which are nonrenewable resources. While these materials are currently available in large supply, there is a limited amount available.

Recyclable bags put already existing plastic back to work and these bags can be recycled when they have fulfilled their usefulness. Plastic can be recycled, again and again, so by continuing to use the materials we already have we can drastically reduce the number of virgin materials used to create more plastic.

3. Stay True to Your Green Goals

Your business has likely set green goals or established a commitment to making environmentally responsible decisions. Promoting your brand with recyclable bags enables you to market your business while also staying true to your green objectives. Utilizing recycled content and reducing the need for single-use content makes these promotional products green.

Consistency matters, so even if you have set very specific green goals outside of your marketing, you want to make sure you follow through on all areas of your business. For instance, if you have switched to using recycled content packaging or you power your facility using renewable energy, recyclable bags make sense from a marketing standpoint. Vowing to go green in some areas of your business, but failing to do so in others will send mixed messages to your customers and hurt your image.

Find the Right Recyclable Bags

Recyclable bags have a lot to offer in terms of environmental good. Between making good use of existing plastic and reducing trash and diminishing the need for new plastic production, recyclable bags are eco-friendly. Recyclable bags also make excellent promotional products that tirelessly work to spread your branding message.

Recyclable bags are really an environmental and marketing win-win. We can help you customize the right bags that can be recycled for your brand marketing. With almost 30 years in the business, we know how to streamline the process to save time and money and ensure our customers receive products that best serve their brands.

Reach out today to find out more about the custom design process, request a quote or samples or learn more!


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