Recycling Bias? Do You Have It? #WasteNotWantNot

Recycling Bias? Do You Have It? #WasteNotWantNot

In the next installment of our #WasteNotWantNot series, we look at how people determine what to recycle. Studies conducted by researchers at Boston University have uncovered a recycling bias in how people dispose of items.

Remi Trudel, a marketing professor, found that an items perceived usefulness often causes people to unconsciously determine whether to toss that item in a trash can or a recycling bin. For example, most people will throw a whole sheet of paper in the recycling bin, but fragments of paper typically end up in the trash can.

Read More

Reusable Grocery Bags for Michigan? Walker Residents, Meet Catherine Pearce

Reusable Grocery Bags for Michigan? Walker Residents, Meet Catherine Pearce

Catherine Pearce, of Walker, Michigan is on a mission. For a couple years now this teacher has noticed disposable plastic bags constantly showing up in trees and shrubs while walking her dogs. Pearce picks up what she can; she even collects bags full of trash in the spring, when the snow melts. Recently, Pearce decided that some changes need to be made, and she is taking her cause to the City of Walker with an idea to ban disposable plastic bags and increase the use of reusable grocery bags.

Read More

Custom Reusable Bags Generate Impressions

Custom Reusable Bags Generate Impressions

According to the Advertising Specialty Institute (ASI), reusable bags generate more impressions in the United States than any other promotional item. Each bag generates a whopping 5700+ impressions. This is a staggeringly high amount. For such a low price, this is obviously a great return on your marketing dollar. Plus, you can choose a bag that fits with your demographic. Keep reading to learn how to select a reusable bag that will leave an impression with your customers.

Read More

Think Reusable Shopping Bags When Advertising in California

Think Reusable Shopping Bags When Advertising in California

California is pretty well known for their disposable plastic bag legislation. Well over 100 cities, towns and counties have logged laws banning or implementing fees on single-use bags. There is even a measure to ban plastic bags throughout the entire state. The fate of the bag ban will be decided in November 2016. Reusable shopping bags were already fairly popular in California, but all of this plastic bag legislation creates additional need for reusable shopping bags. If you are advertising in California you should definitely consider creating customized reusable shopping bags.

Read More

Are Certified Reusable Bags Better for the Environment Than Plastic Bags?

Are Certified Reusable Bags Better for the Environment Than Plastic Bags?

To understand the benefits of certified reusable bags on the environment, you need to understand the negative impact of plastic bags. To be fair, plastic bags became popular for good reasons and they were initially manufactured and handed out with the best of intentions. Ultimately, when you weigh the impact of certified reusable bags against the impact of plastic bags, you can see what a better choice a reusable bag really makes.

Read More

Things to Put in Your Recycling Bin You May Not Have Thought Of

Things to Put in Your Recycling Bin You May Not Have Thought Of

The start of the New Year is usually a reflective time, and that got us thinking about recycling, because let’s face it – that’s something we think about a lot here. We try to be mindful about reusing materials, recycling and the amount of trash we generate both at home and at work, and from this came the idea for a year-long blog series we’re calling #WasteNotWantNot.

Read More

Top 10 Green Posts from 2015

Top 10 Green Posts from 2015

The past year has been so busy and we’ve learned a lot, and we’ve tried to share all of this information with you in our blog posts each week. As is usually the case at this point in the year we decided to sit back and take stock of the past 12 months, and we’ve rounded up our top 10 green posts, by amount of traffic to each post, from 2015. Read on to get the rundown of these top green posts from 2015.

Read More

Why Your Business Needs Custom Reusable Bags

Why Your Business Needs Custom Reusable Bags

There is so much value to marketing your brand with custom reusable bags. From the eco merits, to the return on your investment, and the increase in brand awareness and recognition, your business has a lot to gain from marketing with custom reusable bags. Customize away and create something that speaks for your business and serves as a reminder to your customers when they grab your branded bag and head out to the store.

Read More