7 Habits Of A Purpose Driven Leader 

7 Habits Of A Purpose Driven Leader 

Having a defined purpose for your business is great, but in order to rally your employees around this purpose and leverage your brand to do good you need strong leadership. We’ve been looking at purpose driven business from a variety of angles as part of a 5 part series. In this post, I want to focus on the importance of the purpose driven leader.

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This Earth Day Plant for the Planet with Treecycler and Factory Direct Promos!

This Earth Day Plant for the Planet with Treecycler and Factory Direct Promos!

We get pretty excited about Earth Month at Factory Direct Promos (FDP) so in honor of this occasion we decided to do something really special. We also wanted to include you in on the action so we have partnered with Treecycler to Plant for the Planet this Earth Day and beyond to help get some trees planted. It seemed like a fitting idea.

Here’s how it works: place an order on any of our products during the month of April and we’ll send you a digital code. You can then go to Treecycler’s site, input the code we give you and have a tree planted in your name or your business’ name in a participating worldwide reforestation project.

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Millennials and The Purpose Driven Business

Millennials and The Purpose Driven Business

As a demographic that will quickly make up the majority of the work force and consumers, it’s important to understand how Millennials interact with purpose driven businesses.

Purpose in the form of environmental or social good gives businesses the opportunity to create a legacy and encourage change for the better. In this post which is part of a 5 part series on the purpose driven business we focus on Millennials and what purpose driven business means to this group.

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What Is The Purpose Driven Business And Why Should You Care?

What Is The Purpose Driven Business And Why Should You Care?

For a long time, success in most business arenas has been interpreted as profit and that makes perfect sense. There has even been a prevailing notion that integrating purpose into business would detract from the success, i.e. profit, of said business. Lately, there has been a shift to incorporate a social good or purpose. From businesses just starting out, to seasoned pros, a lot of people are looking to position their brand to lead change. In a special 5 part series we will look at the purpose driven business from the inside out, and learn what this culture looks like.

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5 Ways Custom Reusable Bags Work for Marketing

5 Ways Custom Reusable Bags Work for Marketing

One of the great things about custom reusable bags, aside from the fact that they are great for the environment, is that they are so versatile and can be customized to make a perfect fit for your demographic. The design and customization opportunities of custom reusable bags are as numerous as the ideas you can come up with, but because custom reusable bags are loved by pretty much every segment of the population, they are a great marketing tool.

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3 Cool Ideas for Summer Marketing

3 Cool Ideas for Summer Marketing

It’s about that time to start planning for your summer marketing initiatives and we are here to help. Customized, eco-friendly, branded products are proven to effectively get your marketing message out there and get your brand recognized. The more useful your customized product is, the more your customers will use it. In turn this means your brand will get more exposure. We’ve selected three eco-friendly customizable products that are great for your summer marketing initiatives.

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Get Noticed With Promotional Bags

Get Noticed With Promotional Bags

When it comes to promoting your brand, the possibilities are endless. The beauty of utilizing promotional products is that you can give your customers something they can hold and use. Other forms of advertising are most certainly effective, but when customers (and potential customers) can hold a product with your logo and branding message printed on it that makes your brand more known and personal – this increases your brand recognition.

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Reusable Grocery Bags VS. Plastic Bags…You Might Be Surprised By The Facts

Reusable Grocery Bags VS. Plastic Bags…You Might Be Surprised By The Facts

There are two traits that make disposable plastic bags handy. One is the lightweight construction, which will not weigh you down when you carry a loaded bag. The second is durability, which ensures the bag won’t fall apart while in use. Have you ever wondered how disposable plastic bags stacks up against reusable grocery bags? We did, so we did some research to figure out how both types of bags hold up and the results were interesting.

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