When planning for a tradeshow it is incredibly easy to be consumed by coordinating for the actual show itself. From signage, to takeaways, to training your staff and incorporating green materials into your booth there are a lot of elements that require your attention. One aspect that is easy to overlook, but can have a huge impact on the overall greenness of your event, is travel. I recently outlined three ways to travel green and increase the overall eco-friendliness of your next tradeshow in a post for TSNN , and I wanted to share.
There are so many things you do to make your trade show experience green, but a huge factor that will greatly influence the greenness of your trade show is the convention center that houses the event. I recently did some research on this topic and put together a list of the top 10 green locations for your next trade show. Read on to check out what I learned about these locations and what it is about them that makes them green.
We just kicked off a spectacular summer promotion that makes it easier than ever to get customized reusable bags into your customers’ hands for successful marketing ROI. There is a lot of value to marketing your brand with a reusable product – every time your customers carry your branded bag they reinforce their connection with your brand, but they also spread your marketing message to their family, friends, coworkers and even complete strangers. By carrying your branded reusable bag your customers increase your brand recognition and ensure you receive an amazing return on your investment.
Trade shows have come a long way in terms of being green, and while this is great, being innovative will allow you to make your next trade show or event even greener. In a recent post for TSNN our very own CMO, Shane Shirley, outlined some ways you can work some green into your next event. Some of these methods are a little out of the ordinary, but they will definitely make your trade show greener and hopefully inspire you to find some innovations of your own to lead you to a greener trade show.
When most people hear the term reusable bags they think of grocery bags, which is fine and makes sense given how popular reusable shopping bags have become as of late, but there are so many different styles of reusable bags to choose from.
While a specialized bag has an intended purpose – there is no reason such a bag can’t be used for so many other things. We’d like to shine a light on our reusable wine totes to help illustrate that while these bags are great for wine bottles they are capable of so much more.
As you plan for your next trade show, why not look for ways to work green technology into your booth? Greener technology will help get people engaged and excited about your booth and it is also a great way to go green and help the environment at the same time. I recently wrote an article on green technology for trade shows on the Trade Show News Network Thought Leader Blog (TSNN), about doing just that and I wanted to give a recap below.
There are so many reasons that just make sense when it comes to deciding to market your brand with custom reusable bags. From the impact on the planet, to the impact on your bottom line, custom reusable bags are a great marketing tool. Especially in today’a world as more and more laws that ban or levy fees on single-use plastic bags are passed – SEE THE MAP OF BAG BANS HERE – custom reusable bags are a really smart way to promote your brand even in areas without legislation around single-use plastic bags.
Are you passionate about your business? What drives you each day? What keeps you moving forward through all of the fires you have to put out and through all of the hours spent at the office? We want to know because we think you need to share that passion with your clients and prospects in an eco-friendly way and we can help.
Tradeshows are a great opportunity to showcase your products and connect with your customers, but tradeshows also generate a ton of waste each year. Actually they generate 600,000 tons of trash each year courtesy of the 60 million people who attend during a normal year…