Create an Interactive Reusable Bag for Marketing

Create an Interactive Reusable Bag for Marketing

Marketing today is so much about creating a relationship with your prospects, deepening those relationships with existing customers and creating personalized, interactive experiences. One way to do this is by taking your customized marketing gear to the next level, with custom codes that can be scanned with a smartphone to relay information about your brand and capture data.

Quick Response codes, typically referred to as QR codes, can be printed directly on an item and are a great way to engage with your customers while also getting all of the benefits you’re already getting from utilizing custom reusable bags or other promotional products for marketing.

Reusable promotional products make great marketing tools because of their eco-friendly reusable nature. Each and every time your customers use your branded items, they are reminded of your brand, while also spreading your message to others they encounter. Incorporating QR codes gives your customers a way to interact with your brand and learn more about your company.

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Why Reuse a Cup? Check Out Our Infographic and Find Out!

Why Reuse a Cup? Check Out Our Infographic and Find Out!

On average Americans throw away 25 billion paper coffee cups each year. This is a staggering amount, and accounts for a massive use of resources. To make matters worse disposable coffee cups are very difficult to recycle, and leave a long lasting and unfortunate legacy. What is the best way to take your coffee to go? In a reusable travel coffee cup – check out our infographic to learn why this is the cup of choice.

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May Plastic Bag Ban Update Brings Opportunity for Retail and Marketing

May Plastic Bag Ban Update Brings Opportunity for Retail and Marketing

The plastic bag ban movement is going strong and we are happy to report for marketers and retailers, that the list of cities with bag bans keeps getting longer…and this means more opportunities to market with recycled shopping bags. Keep reading below to get the most recent rundown, and if you want to see a full listing check out our map that tracks the movement.

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Custom Reusable Bags Generate Impressions

Custom Reusable Bags Generate Impressions

According to the Advertising Specialty Institute (ASI), reusable bags generate more impressions in the United States than any other promotional item. Each bag generates a whopping 5700+ impressions. This is a staggeringly high amount. For such a low price, this is obviously a great return on your marketing dollar. Plus, you can choose a bag that fits with your demographic. Keep reading to learn how to select a reusable bag that will leave an impression with your customers.

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5 Ways to Make Your Tradeshow Giveaways Eco-Friendly

5 Ways to Make Your Tradeshow Giveaways Eco-Friendly

If you are looking for a way to leave an impression and make sure your branding message stands out with the folks who visit your tradeshow booth, a takeaway is a great way to do it…but not all tradeshow takeaways are created equally. Eco-friendly takeaways will increase your brand’s awareness and recognition, while minimizing your brand’s environmental impact. In a recent post for The Trade Show News Network (TSNN), our very own CMO, Shane outlined 5 ways to make your tradeshow giveaways eco-friendly.

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How to Stand Out From the Competition with a Custom Reusable Bag 

How to Stand Out From the Competition with a Custom Reusable Bag 

If you are looking for a way to draw attention to your business and help your company stand
apart from your competitors, think about marketing your brand with custom reusable bags. Creating a custom reusable bag your customers will be excited to get their hands on will increase your brand awareness, because the more your customers use your branded bag the more exposure they will give your brand.

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How to Increase Leads at Your Next Tradeshow with a Custom Reusable Bag 

How to Increase Leads at Your Next Tradeshow with a Custom Reusable Bag 

Tradeshows are a great opportunity to connect with your customers, forge relationships with prospective customers while garnering leads, but you need an “in” to start a conversation right? As crazy as it sounds, custom reusable bags are the perfect way to engage with your customers and increase leads at tradeshows. Reusable bags are very popular at trade shows, obviously, but a customized bag will get your brand a ton of exposure. Here’s how.

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5 Ways Your Business Can Use a Custom Reusable Bag

5 Ways Your Business Can Use a Custom Reusable Bag

Reusable bags are a great way to spread the word about your brand. A well-made bag will last for years and remind your customers of your brand while also introducing your company to others along the way. There are so many ways your brand can benefit from a custom reusable bag. We’ve come up with 5 ways your business can use a custom reusable bag – keep reading to learn more.

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5 Eco-Friendly Marketing Strategies That Work

5 Eco-Friendly Marketing Strategies That Work

Incorporating green marketing strategies into your business will lighten your company’s carbon footprint while also showing your customers that you take your green commitments seriously. What’s great about integrating some green changes into your marketing efforts is that you don’t have to make any major sweeping changes. There are a lot of simple changes you can make that are eco-friendly and will pack a big green change.

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Is Zero Waste Really Attainable at Trade Shows?

Is Zero Waste Really Attainable at Trade Shows?

Going zero waste can be a pretty intense challenge and studies have shown that most people feel it is simply not possible to exhibit at a trade show and maintain a zero waste impact. Trade shows are notorious for the amount of trash generated, between packaging and samples and handouts there are so many items and materials, and oftentimes when exhibitors travel a significant distance they may opt to abandon anything they no longer need at the end of the show instead of paying to ship the materials back to their home office. This is disappointing, but as our very own Shane recently broke down for a post on TSNN it is very possible to attain a zero waste impact while exhibiting at a trade show. Read on to get Shane’s tips for going zero waste at your next trade show.

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