Evaluating Promotional Products Vendors: 4 Qualities to Look For

Evaluating Promotional Products Vendors: 4 Qualities to Look For

With so many choices out there, it can be difficult to find a dependable promotional products vendor with competitive pricing. They must have the ability to identify and anticipate your needs, but there must also be reliable avenues of communication between the customer and vendor. Additionally, the customer must trust that the promotional products reach beyond the standard of excellence that they hold their company to.

As you prepare for your upcoming trade show or promotional event, keep these four qualities in mind when choosing a promotional products vendor:

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5 Surefire Trade Show Marketing Ideas

5 Surefire Trade Show Marketing Ideas

A trade show is an opportunity for your company to spread its wings and meet potential customers and partners face-to-face, but the work starts long before the doors to the conference hall open. The show itself should be the easy part. The real challenge presents itself when planning your marketing assets for the event.

Here are some ideas to guide your trade show marketing strategy:

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5 Trade Show Marketing Blogs You Should Be Reading

5 Trade Show Marketing Blogs You Should Be Reading

When you’re planning a trade show or another type of event, it can be easy to get burned out or hit the planning equivalent of writer’s block. When this happens, you might just need a fresh perspective or maybe some insider tips from a pro. We rounded up 5 of our absolute favorite trade show marketing blogs that are all full of great information to help you get your event on track.

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5 Types of Promotional Bags for Trade Show Marketing

5 Types of Promotional Bags for Trade Show Marketing

While walking the floors of a trade show, you will almost certainly see a number of attendees toting promotional bags. This is for a good reason. They act as walking billboards so their mobile message stays top of mind and generates more brand impressions (5,700+) in the U.S. than any other type of promotional item.

Businesses hand out bags with their printed logos during trade shows to generate leads, promote brand awareness and foster positive impressions. But, what types of trade show bags should marketers hand out to extend brand visibility beyond the exhibit hall?

We’ve put together a list of bags that are designed to aid marketers in their journey towards generating trade show marketing ROI.

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3 Post Trade Show Marketing Tactics to Increase Sales

3 Post Trade Show Marketing Tactics to Increase Sales

Every marketer wants to make the most of their efforts when it comes to trade show marketing.

In fact, a Content Marketing Institute report points out that B2B marketers have ranked in-person events as a top 5 marketing tactic.

Marketers across industries can use the opportunity at trade shows to engage with customers, spread brand awareness, and nurture potential relationships turning them into leads and sales. But then the challenge becomes, how do you build on these successes to further your marketing goals after the event is over?

We’ve compiled a few ideas to help you get the most out of trade shows:

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4 Promotional Marketing Trends We Expect to See Throughout 2017

4 Promotional Marketing Trends We Expect to See Throughout 2017

We’re living in an ever-changing digital world and although new marketing channels and technologies are emerging rapidly, promotional marketing is still one of the most effective tactics.

In fact, today’s consumers are almost 2.5 times more likely to have a positive opinion of promotional items when compared to online advertising. By making good use of promotional marketing, you can quickly attract more customers, increase brand awareness and drive sales.

Here are four promotional marketing trends we expect to see in 2017 that should inform your strategy.

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2 Easy Trade Show Marketing Tips for Success in 2017

2 Easy Trade Show Marketing Tips for Success in 2017

A new year means the next round of conventions and trade shows are about to get underway and that is pretty exciting stuff. This is a great time to freshen up your trade show marketing with some often overlooked trade show marketing tips.

You know what is working to position your brand to get noticed and increase your brand’s awareness; but we have a couple of tips we think might help drive your brand even further into success. Keep reading for two simple tips, to help you prepare your trade show marketing in 2017.

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3 Ways to Make Your Convention Bags Stand Out

3 Ways to Make Your Convention Bags Stand Out

Conventions and trade shows are busy experiences. There is a lot of hustle and bustle and activity. Reusable convention bags make great takeaway that will leave a lasting impression, because they are incredibly useful during the convention and after the event is over. We’ve come up with three ways to make your convention bags stand out, and get your brand noticed at your next event.

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Custom Trade Show Bags at a Great Eco-Special Price!

Custom Trade Show Bags at a Great Eco-Special Price!

If your business wants to create custom trade show bags at a great price, you may want to check out our latest eco special! For a limited time, we’re offering free setup on orders of 2,500 or more – that’s a $500 value. This makes an already great value even better. To learn more about what custom reusable bags can do for your brand, or to find out about our bags and our factory keep reading.

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