According to the Advertising Specialty Institute (ASI), reusable bags generate more impressions in the United States than any other promotional item. Each bag generates a whopping 5700+ impressions. This is a staggeringly high amount. For such a low price, this is obviously a great return on your marketing dollar. Plus, you can choose a bag that fits with your demographic. Keep reading to learn how to select a reusable bag that will leave an impression with your customers.