Tag Archives: Marketing

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  • Why Eco-Friendly Tote Bags Are Good for The Environment

    The first incarnation of the tote bag was introduced in 1944 when L.L. Bean debuted a canvas bag that was built to carry ice. It became a commercial success when it was re-introduced to the market in the 1960s. Now, eco-friendly tote bags have become an alternative to single-use plastic bags. The material that's used in production, the guaranteed durability, and the affordability of eco-friendly tote bags make them products that have promotional value for the brand while also having the potential to improve the environment. Below, we take a look at how these features translate to a greener planet.
  • 3 Trade Show Tote Bags to Get Your Brand Noticed

    Takeaways are a great way to get your brand noticed at a trade show. Giving clients an promotional item they can use and interact with, will help create a relationship between your clients, prospects and your brand. Reusable promotional products are proven to be effective marketing investments and will continue to engage with your customers long after the trade show is over. Trade show tote bags are always a popular takeaway, and can even help drive traffic to your booth. Here are 3 trade show tote bags to get your brand noticed at your next event, and long after that event is over.
  • Trade Show Marketing Made Simple

    Trade show marketing can be daunting, and for good reason. There is a lot riding on your marketing decisions. Effective marketing connects with existing customers and keeps them engaged with your brand. It also reaches out to new and potential clients and gets them excited about your brand. There is a lot of pressure to get things right. If you do succeed the payout can be substantial. Here’s what you need to know make trade show marketing simple.
  • How to Get the Most Benefit From Marketing with Promotional Tote Bags

    Not many marketing investments deliver the rapport, value and eco-friendly benefits of promotional tote bags. This is a proven marketing tool that delivers results. If you are looking for a promotional product that will deliver for your brand, here’s why you should create custom promotional tote bags.
  • Why Eco-Friendly Bags and Customers Go Hand-In-Hand

    A good promotional product needs to achieve a lot of goals for your business. It needs to increase your brand’s awareness and recognition. A promotional product needs to be something that appeals to your customers, because you need them to use it in order for it do it’s job. If your brand has eco-friendly goals to live up to, that needs to be considered, too. With all of these factors it can be hard to zero in on just the right promotional product, or maybe not. Eco-friendly bags offer a lot of value to both your customers and your brand. Here’s why eco-friendly bags and customers go hand-in-hand.
  • Promotional Marketing Trend Alert for Hotels

    Last week I had the pleasure of heading to BizBash Florida in Fort Lauderdale with our SBS Brand's CEO, Bill English, and our Factory Direct Promos' Operation's Manager, Beth Wilkerson. The show was quite a promotional marketing experience as you can imagine. From donut filled specialty sandwiches made right before your eyes with blowtorches and singing chefs, to more people on stilts doing seemingly impossible feats than I had ever seen in one place before, the gathering of event planners and vendors was truly a blast.
  • BIG Savings for Your Promotional Marketing! Shop Our Spring Sale Now

    Now is the time to save big with our spring sale! For a limited time you can take advantage of a great deal on our reusable tsunami bags. This eco special is only around for a short time, so get your quote request in now! Reusable products make great promotional marketing tools simply by their reusable nature, but when you can lock in an even better price, like you can with this sale, you can really get the most out of your marketing budget.
  • 5 Reasons Reusable Tote Bags Make The Best Promotional Gifts

    Promotional gifts are a great way to start or build upon relationships with your customers. But not all promotional items deliver the same value. If you are looking for a promotional gift that will leave an impression with your customers, increase your brand’s awareness and recognition, and deliver a great ROI than reusable tote bags are what you want. Here are 5 reasons reusable tote bags make the best promotional gifts.
  • 3 Retailers That Help Consumers Kick the Plastic Bag Habit

    Plastic trash is a very real problem. The world’s oceans are rapidly filling up with litter, primarily plastic; and it can interfere with animals, their habitats, and the food chain. Plastic can be useful, but there are lots of times plastic is just not necessary. When you reduce the amount of plastic you use, and recycle the plastic you do use, it can add up and have an impact. If you really want to make a difference you can throw your support behind retailers that are also doing their part to reduce the use of plastic, and help consumers kick the plastic bag habit.
  • The Surefire Way to Attract Repeat Retail Business

    Many retail businesses concentrate their marketing efforts on gaining new customers. You certainly want to grow and expand your customer base, but for long-term success it is also important to maintain and build upon the relationships you already have with existing customers. You want to create retail brand advocates and make sure those customers know they are appreciated. So in order to attract repeat business, you need to have a great product. Done. Next you need to develop a relationship with each of your your customers that makes them feel like part of your brand. This is where reusable shopping bags can help build the relationship and help you attract that important repeat business.

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