We’ve gone over how marketing with reusable bags is good for your business. The reusable design means custom bags will be going to work for your brand day in and day out for several years to come. The ability to customize the look and design of your reusable bags means you can create something unique that speaks directly to your customers about your brand.
You can build function into the bags by adding pockets or zippers, or adjusting the handles, making the bag comfortable to carry. The more useful a reusable bag is the more likely your customers will be to use it, so you will definitely see a return on your investment when you take the time to create a reusable bag that is functional.
The marketing benefits of promoting your brand with reusable bags are pretty compelling, but if you still aren’t convinced this is the marketing tool for your brand consider the environmental impact.