Trade Shows

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  • 5 Ways to Go Green at Your Next Event

    In a post for TSNN, I recently outlined what you can do to go green next time you plan an event. Of course I had to include the great, green idea of using trade show bags, but keep reading to quickly explore all 5 ways to go green at your next event.
  • 7 Stats That Show the Value of Trade Show Bags

    The value of having a presence at trade shows and meeting with both existing and potential customers face-to-face, can help take your brand to the next level. You can gain insights on potential customers and spread your brand’s message with one-on-one interactions and the use of promotional products. Continuing to build these relationships by maintaining a presence at trade shows is simplified when you put trade show bags to work. They will draw prospects into your booth during the event and continue to provide value for your brand long after the consumer has left the trade show floor. Below, we explore 7 statistics that exhibit the effectiveness of trade show bags.
  • 3 Trade Show Marketing Ideas to Reduce Plastic

    It can be hard to go green at a trade show, but reducing plastic is certainly worth the effort. Plastic is overflowing in our landfills and never really breaks down, often ending up in our water and food supply. If you are interested in reducing plastic to help our planet and her people, we have three trade show marketing ideas that can make your experience more eco-friendly. Giving away promotional products is common practice at trade shows, but many times they are made of plastic. Eco-friendly takeaways are a great trade show marketing opportunity for customers, potential customers and members of the media. Your eco-momento will serve as a constant reminder of your brand. Your display is another way to make your exhibition experience more green. Read on for three ways to reduce plastic.
  • Here's How to Save BIG On Your Promotional Marketing!

    Make a lasting impression and save on promotional marketing with our latest eco special. You can enjoy next column pricing on our new Eco-Life insulated totes when you order 250 or more bags. Get your quote by August 30 and submit your order by September 15 to take advantage of this great deal.
  • How to Position Your Trade Show Marketing with Your B2B Buyer

    Trade show marketing is an opportunity to connect with buyers and build relationships. Time at a trade show is limited, so you need to make the best use of that time to create a memorable experience for buyers. Takeaways, or branded gifts you give buyers who drop by your booth, are an excellent marketing tool that will ensure a memorable experience for buyers. Custom reusable products that display your branding information are a great way to keep your brand relevant with buyers during and even after the trade show ends.
  • Create Trade Show Marketing Buzz with Our Newest Eco-Life Insulated Tote

    Trade show marketing can increase the reach of your brand and reinforce your marketing message with customers and prospects. Consumer research shows that people love promotional products and reusable bags. This is partly because reusable bags are useful during a trade show but tote bags will continue to be useful and effective marketing tools long after the trade show is over. Our brand new Eco-Life insulated tote bags fill a consumer need and will effectively spread your branding message. Reusable cooler bags make excellent trade show promotional products. These bags are not your run of the mill trade show bag and people will be drawn to your booth to get one. In fact, we are using the exact bag to hand out at The PMA Fresh Summit for our trade show marketing.
  • 12 Twitter Profiles to Follow for Trade Show Marketing News

    Follow These Profiles to Sharpen Your Trade Show Marketing Strategy! Properly planning for a trade show requires a fresh perspective. Marketers are expected to stay two steps ahead when preparing a trade show booth. Hearing the voice of your customers, both the ones you already have and the ones you hope to reach, goes a long way. One of the ways we keep our finger on the pulse of trade show marketing is through social media. Here are 12 Twitter profiles that we look to for new tips, tricks and event information.
  • Custom Trade Show Bags with FREE Set Up!

    Save up to $500 on Custom Trade Show Bags Now Through June 30th! If you want to build brand awareness and profitable relationships with customers and prospects, trade show bags deliver one of the best values in marketing today. As part of our latest eco special, you can land the best deal on custom trade show bags. Order now and get free setup that can save you up to $500! This deal will end June 30th and won't be around again soon. Now is the time to act to get this special deal.
  • 3 Trade Show Tote Bags to Get Your Brand Noticed

    Takeaways are a great way to get your brand noticed at a trade show. Giving clients an promotional item they can use and interact with, will help create a relationship between your clients, prospects and your brand. Reusable promotional products are proven to be effective marketing investments and will continue to engage with your customers long after the trade show is over. Trade show tote bags are always a popular takeaway, and can even help drive traffic to your booth. Here are 3 trade show tote bags to get your brand noticed at your next event, and long after that event is over.
  • Trade Show Marketing Made Simple

    Trade show marketing can be daunting, and for good reason. There is a lot riding on your marketing decisions. Effective marketing connects with existing customers and keeps them engaged with your brand. It also reaches out to new and potential clients and gets them excited about your brand. There is a lot of pressure to get things right. If you do succeed the payout can be substantial. Here’s what you need to know make trade show marketing simple.

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