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  • Are Custom Reusable Bags a Good Way to Market Your Brand?

    When marketing your brand you want to select an item that represents your company, fits in with your mission statement, and will give you the best ROI (Return on Investment) right? Well a functional promotional tool like a reusable bag will last for 3-5 years and fill a need for your customers while also getting your brand’s info out there. You know who your demographic is and what appeals to them, so creating a custom reusable bag just for them is a great way to reach your customers and prospects for many years providing great ROI.
  • 5 Ways CSR Benefits Businesses and Consumers

    There is value to doing good just for the sake of doing good but there are a lot of additional perks and hidden benefits. Both a business and consumers of that business that are unleashed when a brand practices CSR (Corporate Social Responsibility).
  • Great Ideas for Holiday Corporate Gift Giving

    The corporate gift giving season is almost upon us and if you’re stuck trying to think of something to send out on behalf of your company and wondering what makes great corporate gifts that will stand out in a sea of gift baskets, we’ve lined up some suggestions that will be sure to grab your client and prospects' attention and market your brand.
  • How to Choose an Eco-Friendly Computer for Work or Home

    eco-friendly computers5 of the Best Eco-Friendly Computers for Home or Work

    More computers are being made green today than ever before and while this is definitely good news, it can be tricky to wade through all of your options. With computers it can also be hard to compare one eco model to another since often the green qualities vary greatly.  For instance, is a computer with low mercury content more or less green than a computer made from a high percentage of recycled materials? The answer lies in which computer is the more suitable to your needs. There are a lot of factors to consider when determining the computer that is the right fit for you and eco qualities is just part of the equation. If you are wondering which computer to choose that will be the greenest and deliver the most eco-friendly benefits, we’ve rounded up five green computers (in no particular order) and some shopping tips to help you out.

    Wondering What the Best Eco-Friendly Computers are for Work or Home? Here are 5 of the Best:

    1. The Sony Vaio W series boasts a compact size and an impressive battery life, but what really sets it apart from the pack when it comes to being eco-friendly is the fact that over 80 percent of the plastic components are made from recycled material and the LED display is a stunning 100 percent mercury free.

    2. Apple scores very well in many categories and it turns out green-ness is one of them. The Apple MacBook Pro is extremely energy efficient, largely toxin-free, and it is easy to recycle, making it a very eco-friendly option in computers.

    3. Dell’s Studio Hybrid is a compact desktop that comes in 80 percent smaller and uses 70 percent less power than a conventional desktop. The small footprint makes it great for a work area with limited space, but the energy efficiency makes it a green way to take care of business.

    4. The Gateway EC19C-A52C/S laptop packs a powerful punch in terms of processing speed, RAM and hard drive sizes, and running such a network of features typically drains a lot of power, but the EC19C series does it all while managing power like a pro. This laptop delivers an impressive 6 hours per battery charge while also offering a host of powerful features.

    5. ASUS features two laptops from the [Natur.e] series - the U6V and the U2E that feature bamboo covers instead of plastic. ASUS as a company strives to be as eco=friendly as possible and all of their laptops rank well in terms of energy efficiency, but utilizing sustainable materials for the cover instead of plastic is an ingenious way to up the green factor, plus it looks amazing.

    ASUS eco-friendly computerOther Factors to Consider When Choosing an Eco-Friendly Computer?

    A reliable mark to look at when shopping for a computer is the EPEAT (Electronic Product Environmental Assessment Tool) rating. This tool is a quantifying system that assigns bronze, silver or gold ratings based on the environmental impact of a product. It is worth noting that a product with a gold EPEAT rating can still contain toxic chemicals, but overall it is still an eco-friendly choice in computers. A refurbished computer could also be the way to go. Refurbished computers extend the life of existing products, making them a great, eco-friendly computer option. Also remember when your old computer just isn’t working out anymore don’t toss it in the trash - recycle it. Recycling electronics is easier now than it has even been. Responsibly disposing of your old electronics has a major environmental impact and should not be underestimated.

    We do our best here at Factory Direct Promos to help consumers and businesses go green with their promotional products and we applaud these company's efforts to create more sustainable products as well. To see how we build sustainability into our products, please take a look at our complete line of eco-friendly promotional items HERE to help market brands, businesses, and events in a greener way than traditional promotional products.

    References:
    • http://store.sony.com/webapp/wcs/stores/servlet/ProductDisplay?productId=8198552921665974276&storeId=10151
    • http://www.apple.com/macbook-pro/environment/
    • http://event.asus.com/notebook/bamboo/
    • http://www.dell.com/us/dfh/p/studio-hybrid/pd
    • http://support.gateway.com/s/notebook/2010/gateway/ec/ec19C/EC19Cnv.shtml
    • http://www.epeat.net/
    Photo Sources:
    • www.engadget.com (ASUS)
    • www.importanceoftechnology.net (eco computer)
  • Making Fuel from Plastic Is Not Science Fiction

    A Japanese inventor named Akinori Ito was disheartened by all of the trash piling up and he had an interesting thought; if plastic is made from oil, can it be converted back to oil? The short version of the answer is yes, plastic can be converted back into oil. Here's how.
  • Top Promotional Products for Your Brand, Business, or Event

    There are so many great and useful products you can customize and use to market your business. Remember when you think about what promotional item to go with, choose something that is handy and convenient. The more useful your custom promotional item is, the more your customers, attendees, and prospects will use it. And the more they use it, the more they will expose your brand to other prospects. Here are some products that are bound to appeal to your customers and help increase your brand recognition.
  • How Businesses and Consumers Can Both Go Green This Halloween

    This Halloween businesses can effectively market their brand while helping consumers celebrate the spookiest day of the year in green fashion. It's actually pretty easy to be green and spooky and go reusable now! Why not create a customized reusable bag that kids can use this October. Whether trick or treating in their neighborhood (here's how to go organic with your treats this year), at school or participating in a community event, kids are bound to have a need for a special reusable bag this Fall. And when a business creates a reusable bag customized with their branding info, they will help out the kids, our planet, our wildlife and help spread the word about their brand.
  • Want to Save a Little Gas Money? It's Time to Green Your Ride

    Making your vehicle run green will not only help you save money, but it will also reduce emissions and help the environment. When your vehicle burns gas, air pollution is released – this pollution can reduce the air quality and lead to discomfort and health issues for people and animals, it can also wreak havoc on the environment, particularly the atmosphere. Taking measures to make your car as fuel efficient and green as possible will reduce the environmental impact of your vehicle while saving the planet and helping out your wallet.
  • European Union (EU) Disposable Bag Ban to Green Europe

    The European Union (EU), an economic and political union of 28 countries located mostly in Europe, has been seriously contemplating whether to ban disposable plastic bags. Several countries that belong to the EU have already passed outright bans or implanted fees on single use bags (check out the bans at http://www.factorydirectpromos.com/plastic-bag-bans), but currently there is no law at the EU level. This issue has been researched and discussed, but the vote has been pushed back on numerous occasions leaving many wondering if a decision will ever be made.
  • How to Pick an Eco-Friendly Venue for Your Next Trade Show

    Every aspect of a tradeshow contributes to the overall sustainability of the event so it’s important to think about the eco qualities of the venue when planning an event. It’s easy to identify eco traits in materials and allocation of resources, but choosing an eco-friendly venue for a trade show may seem like a tricky task at first. Here are a few areas to consider to help you determine the degree of eco-friendliness a venue possesses.

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