Marketing

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  • Your Latest Bag Ban Updates Across The United States

    Another month brings another round of updates to our plastic bag ban map. The bag ban movement continues to grow, and while there are some disappointments we are pleased to announce that a lot of positive changes have taken place.
  • Custom Recycled Bags Make a Difference to Your Marketing and the Planet

    When you can find a new use for an existing material that is certainly a win. When you can promote your brand in an environmentally friendly manner that also delivers an amazing ROI that is definitely a win. When you can do all of these things it sounds like you are marketing your brand with custom recycled bags.
  • Looking for Marketing That Lasts? Custom Reusable Bags Fill Your Needs and Your Customer’s Too

    Reusable bags are becoming more and more popular every day. This is partly due to an increase in laws banning or levying fees on single-use plastic bags. It is also a result of people choosing to make environmentally responsible choices and reduce the use of disposable plastic bags, which are proven to harm the environment and pose a serious problem to wildlife and their ecosystems. Reusable bags are also a fantastic way to promote your brand in a manner that offers high visibility while also being eco-friendly.
  • Want to Win a Million Bucks? Put on Your Recycling Thinking Caps! 

    Global fashion retailer H&M is known for on trend clothing on a budget, but they are looking to change how clothing is recycled and they are looking to the global community for help. A contest is being sponsored through H&M Conscious Foundation which is a non-profit foundation funded by the Stefan Persson family who are the founders and primary owners of the worldwide brand H&M. The H&M Conscious Foundation is sponsoring the Global Change Award which is looking to close the gap, conserve resources and change how worn out clothing is handled.
  • 5 Strategies for Customer Service Reps That Increase Sales

    Can we agree that your customer service reps (CSR's) play a pivotal role in your company? They interact with your customers and oftentimes it is their hard work that will seal the deal and in many cases their work will lead to future sales. CSR's are relationship builders. You absolutely want to make sure your CSR's have the necessary tools to do their job because their success works out to be success for the entire company.
  • 5 Ideas for Eco-Friendly Marketing With Seed Paper

    Paper marketing tools are a necessity and when creating a handout, postcard, business card or other item you want something that is unique and will leave a lasting impression. Seed paper is a great substrate that features seeds embedded in the paper, creating a very textured feel that will immediately grab your customer’s attention. The paper is completely biodegradable, and when covered with soil it will breakdown and the seeds will germinate, giving your customer’s wildflowers or other plants. If you’re interested in utilizing seed paper to market your brand, but not sure how we’ve rounded up some great ideas to help you get started.
  • 5 Ways Your Business Can Use a Custom Reusable Bag

    Reusable bags are a great way to spread the word about your brand. A well-made bag will last for years and remind your customers of your brand while also introducing your company to others along the way. There are so many ways your brand can benefit from a custom reusable bag. We’ve come up with 5 ways your business can use a custom reusable bag – keep reading to learn more.
  • 5 Eco-Friendly Marketing Strategies That Work

    Incorporating green marketing strategies into your business will lighten your company’s carbon footprint while also showing your customers that you take your green commitments seriously. What’s great about integrating some green changes into your marketing efforts is that you don’t have to make any major sweeping changes. There are a lot of simple changes you can make that are eco-friendly and will pack a big green change.
  • How to Create Memorable Business Cards from Seed Paper  

    Business cards should be memorable and seed paper is proven to leave a lasting impression. The paper comes in a variety of colors and is embedded with a mix of wildflower seeds. When the card is covered with soil the paper will safely break down and release nutrients into the soil while the seeds germinate. In no time at all the flowers will grow and your customers will have flowers to remind them of your brand. The unique texture of the paper will immediately catch people’s attention and engage them right away.
  • Is Zero Waste Really Attainable at Trade Shows?

    Going zero waste can be a pretty intense challenge and studies have shown that most people feel it is simply not possible to exhibit at a trade show and maintain a zero waste impact. Trade shows are notorious for the amount of trash generated, between packaging and samples and handouts there are so many items and materials, and oftentimes when exhibitors travel a significant distance they may opt to abandon anything they no longer need at the end of the show instead of paying to ship the materials back to their home office. This is disappointing, but as our very own Shane recently broke down for a post on TSNN it is very possible to attain a zero waste impact while exhibiting at a trade show. Read on to get Shane’s tips for going zero waste at your next trade show.

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