Reusable Customized Travel Coffee Cups Work to Market Your Brand

Reusable Customized Travel Coffee Cups Work to Market Your Brand

Who doesn’t love coffee? Okay, well I just started drinking it a couple of years ago but what coffee drinker does not want an awesome reusable customized travel coffee cup? Heck, I loved these things even when I wasn’t a coffee drinker. Reusable customized travel coffee cups are environmentally friendly and make great promotional tools. Learn how and why you should put a custom travel coffee cup to work for your brand.

Custom Trade Show Bags Make More Than Sales at Your Next Trade Show

Custom Trade Show Bags Make More Than Sales at Your Next Trade Show

We all want to close sales on the trade show floor, but let’s’ be honest, these days business is taking a look back to the “good old days” when the first order of business was to get to know someone before trying to sell them something; and a handshake was as good as a signed contract. Now that doesn’t mean that sales are not closed on the trade show floor, they are, but chances are, some type of a touch point or start to a relationship happened before the show that was a big factor in making the sales. Am I right?

New Research Shows U.S. Cities How to Manage Plastic Pollution Reduction

New Research Shows U.S. Cities How to Manage Plastic Pollution Reduction

Let’s face it, we all know pollution is a pain for cities. Besides the fact that litter is an eyesore, there are a lot of problems that stem from pollution like the higher taxes that are needed to pay for clean up efforts. For these reasons and more, eliminating pollution is appealing to many cities in the United States. Many cities across the U.S. are trying to resolve the problem by targeting one of the main offenders; single-use plastic bags.

There are a variety of ways a city or municipality can go about pollution reduction. The number of disposable plastic bag bans and fees being implemented is rising rapidly in the U.S., but how is a city to know which solution is the best for them? New research shows U.S. cities how to manage plastic pollution reduction.

Most Effective Methods to Reduce Disposable Plastic Bag Use

Most Effective Methods to Reduce Disposable Plastic Bag Use

Disposable plastic bags have become so commonplace we almost miss them rolling by us tossed through the wind like tumbleweeds. These thin-film bags are lightweight and make it so easy to carry groceries and other goods but they are no friend to the environment, wildlife or our food-chain. The advantages of disposable plastic bags are no match for the disadvantages. From using up nonrenewable resources, to posing a threat to the planet and wildlife, single-use plastic bags are more of a nuisance than a help. For these reasons laws regulating disposable plastic bags, either through bans or fees, are on the rise. When it comes to combating the negative impacts and effective methods to reduce consumer use of single-use plastic bags, a new study shows that bag bans and fees are the answer.

10 Marketing Quotes To Live By

10 Marketing Quotes To Live By

Marketing is, in large part, about motivating people to engage with a brand, but what is a marketing professional to do when they just don’t feel inspired? Words have a lot of power and sometimes the right words, from the right people, can help you refocus and reignite your passion for marketing.

Plastics Industry Still Pushing For a Halt to California Prop 67 Statewide Bag Ban

Plastics Industry Still Pushing For a Halt to California Prop 67 Statewide Bag Ban

As California tries to implement a bag ban to steer away from single-use plastic bags in favor of reusable shopping bags, the plastics industry has fought the bag ban movement from the very start. Two years ago Governor Jerry Brown signed Prop 67, which bans single-use plastic bags and levies a 10-cent fee on paper bags in any area not already impacted by a local ban. Learn more about the resistance from the plastics industry and how it lead to the ban to being put on hold.

Choose The Right Fabric for Your Custom Reusable Bag for Marketing, Trade Shows, or Retail Use

Choose The Right Fabric for Your Custom Reusable Bag for Marketing, Trade Shows, or Retail Use

Marketing with a custom reusable bag is a smart choice for your brand and the planet. Since they are designed to be used again and again, reusable bags are constantly reminding consumers about your brand, or introducing your brand to people for the first time while also reducing plastic pollution.

Reusable bags are environmentally friendly because they do away with the need and use of disposable plastic bags. When a reusable bag is made from recycled or sustainable materials it is even more eco-friendly.

A major decision when it comes to creating a custom reusable bag is how to choose the fabric to use to create your one-of-a-kind bag. All of the fabrics we offer are durable and dependable and are designed and certified to withstand a heavy load, so you can rest assured that your custom reusable bag will deliver reliable results.

To see how our custom reusable bags preformed when put to the test check this out. Keep reading to learn more about the fabric we offer and how to choose the right fabric for your custom reusable bag.

3 Ways for Retailers To Create a Memorable Brand Experience and Increased Sales

3 Ways for Retailers To Create a Memorable Brand Experience and Increased Sales

Creating a memorable brand experience for your customers is a surefire way to ensure that you stand out from the competition and stay front of mind when important purchasing decisions are being made. We all know that, today more than ever, purchasing decisions are not just made when consumers are standing inside the walls of your brick and mortar store.

Today, consumer purchasing decisions are being made seamlessly throughout the day at every step of the customer journey from searching for products on Google on their iPhone to asking their friends and family for suggestions, to looking at reviews online and even following along with brands on social media.

Creating a memorable brand experience is an important way for your brand to engage with your customers in a meaningful way that will create a long-term relationship with your brand that will pay off for both of you.

We’ve rounded up three ways retailers can stand out from the competition and leave a memorable and significant impression on your customers.

September Bag Ban Movement Update for The United States

September Bag Ban Movement Update for The United States

We are happy to report that there’s been lots of really great activity in the United States regarding the bag ban movement. There have been some setbacks and disappointments, but there have also been a bunch of new bans passed and a lot of interest in bans in new towns and cities. To get the full rundown check out our interactive map here. This map tracks the movement as a whole and shows what is happening all over the world! Keep reading to learn about some of the most recent additions to our map.

Create your custom reusable bag for your business HERE and be a part of the plastic pollution solution!

Ideas to Support Breast Cancer Awareness Month In an Eco-Friendly Way

Ideas to Support Breast Cancer Awareness Month In an Eco-Friendly Way

Eco-friendly marketing items are a great way to support your brand, but they can also be a great way to support a cause. From die-cut seed paper shapes to reusable bags, there are lots of different products you can customize that will promote your brand and a cause either through raising awareness or donations.

You can print directly on your custom item indicating your plan to donate to a cause, or you can sell your custom branded gear and donate a portion to a cause; either way, both your brand and the cause of your choosing will get exposure and support. October is breast cancer awareness month, so if you act now you can create some customized products that will draw support around a great cause and get your brand noticed.

Social Media Ideas for Retailers

Social Media Ideas for Retailers

Social media is an incredible tool that puts retailers in direct contact with customers and potential customers, but it is not as easy as it looks. In theory, you can get real time data and feedback and engage with your fans and followers in a meaningful way. In theory, proper use of social media will push massive traffic to your retail site or retail brick and mortar stores and increase sales.

Social media also takes a lot of work. If you’re not picking up followers and getting likes and Retweets or traffic or sales, it can be discouraging. Most retailers report that they are not hitting their goals and getting everything they hoped to get out of social media.

Custom Trade Show Bags Wholesale

Custom Trade Show Bags Wholesale

Custom trade show bags are a great way to garner interest in your brand. Creating your very own custom bag gives you the ability to create a bag that really represents your brand and functions very well for your customers. The more function your custom trade show bag has the more often your customers will use it, which means the more exposure they will give your brand. Designing your custom trade show bag can seem like a challenge, but it really isn’t. We’ve simplified the process, so in four simple steps we can help you design your custom trade show bag, so you can start getting the word out about your company.

Businesses Make Your Mark with Eco-Friendly Pens!

Businesses Make Your Mark with Eco-Friendly Pens!

Customized eco-friendly pens are a great and handy way to get your brand noticed. Pens are a tried and true marketing tool. Everyone has a need and use for pens, so it is a promotional item that is sure to get lots of use. The more your custom branded pens are used the more exposure your brand receives. Selecting customized eco-friendly pens helps reduce the environmental impact of your brand and your customers, while still being very effective promotional items.

Create Custom Shopping Bags for Marketing or Retail Use at a Reduced Price!

Create Custom Shopping Bags for Marketing or Retail Use at a Reduced Price!

Have you seen our most recent eco special? Get the most for your marketing budget or retail use and get your order in by August 31 to enjoy free setup (up to $500 value) on orders of 250 to the millions on custom shopping bags. Custom reusable bags are good for your brand, and the planet, and thanks to our latest eco special you can score an even better deal on our custom shopping bags! Read on to find out how.

How to Reduce Plastic and Promote Your Brand at The Same Time

How to Reduce Plastic and Promote Your Brand at The Same Time

Our mission is to reduce plastic, and help our clients do the same while promoting their brands. We believe reusable promotional products serve a twofold purpose: they are effective marketing tools and they are good for the planet. Over the last 20 plus years, a lot of businesses have joined with us in the reusable movement to reduce plastic, help secure loyalty from their customers, and do right by the planet. How can the reusable movement benefit your business?

What Is The Problem with Paper Bags?

What Is The Problem with Paper Bags?

The other day we had a question from one of our Facebook page fans asking what the problem is with paper bags. We all know there is a movement around banning single-use plastic bags, and the reasons why single-use plastic bags should be banned are pretty clear. They are made from nonrenewable resources, they do not safely breakdown, and they are a serious threat to the planet. A lot of the legislation around plastic bags includes disposable paper bags, and this leads many people to ask, “What’s the problem with paper bags?”.

The issues that make single-use plastic bags a clear problem aren’t always applicable to paper bags. After all, paper bags are made from renewable resources and often they are made from a percentage of recycled content. Paper is biodegradable, and is not a health hazard to animals, ecosystems and the planet at large in the same way as plastic bags. So really, what’s the problem? Let us break things down for you.

Make Your Brand Shine with Metallic Shopping Bags 

Make Your Brand Shine with Metallic Shopping Bags 

Customized marketing gear is effective because it serves as a constant reminder of your brand to your prospects and clients. A custom reusable branded bag will remind your customers about your brand every time they reach for it, but it will also spread your brand’s awareness to everyone your customer encounters while carrying your branded bag. Even if your customers and potential customers don’t read your branding statement and actively engage with your message, just seeing it keeps your brand relevant in their mind. These metallic shopping bags feature a subtle shimmer that ensures your branding statement is seen and noticed.

Edelman’s Study Says Consumers Choose Brands On a Social Mission

Edelman’s Study Says Consumers Choose Brands On a Social Mission

When consumers and brands join forces on social change, the impact can be major. You already know the benefit of having a committed following of consumers, but when consumers are committed, or dedicated to a brand they have a sense of loyalty. This strong rapport means consumers will stick with a brand, and support a company when it comes to making purchasing decisions, and on outlets like social media.